Studia Antiqua et Archaeologica 18(1): 351-375

Cristian Olariu, University of Bucharest,

ABSTRACT

After Mussolini has become the leader of Italy, Romanità increasingly starts to invade fascist propaganda. Romanità helped the promotion of imperial policies of the regime and in fact meant that the „spirit of the ancient Romans” was reborn in modern Italians. The Mostra Archeologica of 1911 played an important role in the promotion of ancient Rome and it’s values among the modern Italians. The Fascists used even further the concept of Romanità. By reshaping Rome and promotion through exhibitions of Augustus they tried to connect themselves with the founder of the Roman Empire. The glorious traditions of imperial Rome were reused to give legitimacy to a dictator who, increasingly, considered himself the incarnation of Augustus, but ultimately failed.

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Autorul prezintă modul în care propaganda mussoliniană a utilizat simbolurile şi valorile vechii Rome, prin promovarea conceptului de Romanità, pentru a oferi legimitate regimului fascist.

 

KEYWORDS

archaeology, architecture, Fascism, Romanità, Mostra Augustea, Ara Pacis, Mausoleum of Augustus, propaganda, ideology